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How an Estonian IT-company became my favourite client

Helena Peterson, PR Strategies' strategic consultant writes about how a company she had never heard of before redefined her understanding of a PR-partnership.

Summer of 2019 rolled away on a bike

This summer we teamed up with sports equipment brand Hawaii Express and collaborated on a social media campaign to encourage more people to swap cars for bikes.

Industries to Reduce the Sugar Content of Food

A good will agreement on sugar reduction was signed by eleven Estonian food industries and the Estonian Food Industry Association.

Fazer’s sustainable Christmas celebration

Our client Fazer came to us with a little Christmas wish – to draw the consumers’ attention to sustainable lifestyle this holiday season.

Launching the new Iittala Raami collection

In December we invited a group of design bloggers and interior journalists to a press lunch at Sfäär restaurant to introduce the new Iittala Raami collection.


Estonian chef to create a burger for McDonald’s

PR Strategies was honoured to help McDonald’s launch two gourmet burgers created by a well-known Estonian TV chef Hardi Nurmine.